PLDT SME

A poetic brand film for PLDT SME Nation’s Smart Bro service, dramatizing how connectivity empowers small and medium businesses. Shot as an intimate portrait of a craftsman in his workshop, the film uses lyrical narration and atmospheric cinematography to show how a single idea can grow into a thriving enterprise — visualized through the creation of a bamboo bike forming a Wi-Fi symbol .

Director / Director of Photography: Brian Patrick Lim

Producer: Paolo Buenviaje

Production Designer: Roberto

Agency: Ogilvy & Mather

Client: PLDT SME Nation

Year: 2016

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