Level Zero
A Backrooms-inspired Halloween campaign for Coro Hotel, turning familiar hospitality spaces into an uncanny world of yellow walls, fluorescent lights, and seemingly endless repetition. The campaign draws on liminal horror and dark humor, extending its unsettling atmosphere across film, event décor, and the guest experience.
Coro Hotel — Brand & Creative
Creative Director / Concept: Brian Patrick Lim Producer / Concept: Harry Male Creative Development & On-set Creative Supervision: Jerome Gonzales
Marketing Coordination & Creative Development: JV Esteban
Gibbous — Film Production
Agency: Gibbous
Director: Mel Cobrador
Producer: Mary Zapata
Production Designer: Josiah Hiponia
Year: 2026
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